Information TechnologyTechnology Venture
A software platform built from the ground up, achieving a strong market position within its category.
Established Market Presence
We Build, Invest In and Accelerate Businesses
We combine capital, commercial experience and hands-on involvement to help ambitious businesses become market leaders.
20+Years Commercial Experience
2Countries — Australia & United States
5Industry Sectors
MultipleSuccessful Businesses Built
Who We Are
"We invest more than capital."
SBG Holdings is a startup investment and business development group. We invest in, build, manage and help accelerate businesses where we have strong industry knowledge and commercial expertise.
Our experience includes Information Technology, Education, Biodegradable Food Packaging, Electronics and Logistics Technology. We have been involved in launching and developing successful businesses in these sectors, including businesses that have achieved strong market positions in Australia and the United States.
SBG comes from a strong consulting and commercial background, including many years of experience consulting to businesses and major global brands. We bring this strategic, commercial and operational experience to the businesses in which we invest and participate.
How We Create Value
Four ways we work with businesses
01
Invest
We invest capital in businesses where we see strong fundamentals, clear market opportunity and an area where our experience can add meaningful value.
02
Build
We work alongside management from product design and development through strategy, implementation and commercial execution.
03
Operate
Where appropriate, our involvement extends into operational management, directorships and board participation, bringing hands-on experience to the business.
04
Scale
We bring commercial discipline, market knowledge and strategic experience to help businesses accelerate growth and build sustainable market positions.
Areas of Expertise
Sectors where we have deep experience
01
Information Technology
Software, platforms and digital products, with experience spanning product development, implementation, commercialisation and growth.
02
Education
Education and technology-enabled learning businesses, combining product innovation with practical commercial strategy.
03
Biodegradable Food Packaging
Biodegradable packaging innovation, product development and commercialisation, with experience building environmentally focused packaging solutions for competitive markets.
04
Electronics
Consumer and industrial electronics, including product design, development, supply chain, commercialisation and international market opportunities.
05
Logistics Technology
Innovative technology solutions across delivery, service utilisation, fleet management and last-mile operations — applying advanced electronics and software to modernise how goods and services move.
Our Approach
Hands-on. Commercial. Experienced.
Depending on the business, our involvement can span the full lifecycle — from initial investment and strategy through to product development, commercialisation and operational management. We bring the same commercial discipline and hands-on approach to an early-stage venture as we do to an established business looking to scale.
InvestmentStrategyProduct DesignProduct DevelopmentCommercialisationMarket ImplementationOperational ManagementAdvisoryDirectorshipsBoard Participation
Selected Ventures
Businesses we have built and backed
Information Technology
EducationEducation Venture
An education technology business developed and commercialised across multiple markets with sustained growth.
Established Market Presence
Biodegradable Food PackagingBiodegradable Packaging Venture
A biodegradable food packaging business developed with a focus on sustainable materials, product innovation, manufacturing efficiency and commercial market adoption.
Established Market Presence
Logistics TechnologyLogistics Technology Venture
A logistics technology business developing innovative solutions across delivery optimisation, service utilisation, fleet management and electronics-enabled operations — built to modernise how goods and services move at scale.
Active Development
Ready to build something significant?
We partner with founders and businesses where our capital, experience and active involvement can create meaningful value. If you're building in one of our areas of expertise, we'd like to hear from you.